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The face of the era has arrived. Pay attention

by:PTKSAI     2020-02-26
The development of society, the progress of science and technology, and the hardware equipment of commercial display are also gradually upgraded, and more and more intelligent. As for the little and dainty cash registers that people can see everywhere, they have been overpaid to the cashier. But many netizens are doubtful. Can they be safe to use Alipay or WeChat's face to face payment? See the checkout stand in the supermarkets, shopping malls and convenience stores everywhere in a small and exquisite brush face device, on the other hand is the traditional cash register or the scrubbing box, and the other is the brush side. There are subsidies and the temptation of red envelopes. Generally speaking, who would you choose? Now the most popular way of payment is face painting! Ant financial is one of the earliest companies in the field of face recognition technology. In 2015, Alipay pioneered the application of face recognition technology to user login. This technology has been used for real name authentication, password recovery, payment risk verification and other scenarios. In 2015, Ma Yun first demonstrated the brush payment technology in IT exhibition in Hannover, Germany. Until September 1, 2017, Alipay announced that it had paid the brush payment on the KPRO restaurant in KFC, and the payment of brush face began to move towards commercial “ lane ” In August 15, 2018, Alipay announced that its brush face payment already had the capability of commercialization, and it would face all kinds of commercial scenes and popularize the brush face payment solution. Alipay's brush payment payment commercial application began to accelerate. In December 13, 2018, Alipay announced the launch of &ldquo, the face painting payment product; dragonfly ” In April 2019, the second generation of 'Dragonfly' was released to connect face brushing payment with e-members, and further upgrade the 'face brushing is a member' in September. There is also a subsidy for Alipay to upgrade the cash register. In September, “ dragonfly ” while the new product was released, Alipay announced that the subsidy for brush payment has been changed from the original 3 billion yuan to the upper limit. Specifically, the subsidy is divided into three categories: for large screen brushing self service equipment, merchants get a 0.7 yuan reward for every user who gets a face brush, and 6 months for a continuous return to service. The maximum bonus of a business can be 800 yuan per month. The maximum reward of a single device can be 4800 yuan. For the desktop brush face cashier equipment, Alipay can continuously receive commission for 5 months, and the maximum reward for a single device can be 2000 yuan. Dragonfly series equipment, for 5 consecutive months, a single equipment can get up to 1600 yuan reward. The above subsidies will last until March 31, 2020. In December 2017, wechat payment's first face smart fashion store in China landed in Shenzhen; in May 2018, Tencent Youtu and wechat payment's brush face payment system were officially used in Carrefour's Shanghai Tianshan store; in March 2019, wechat payment launched the brush face payment device & ldquo; Frog & rdquo;. On August 26, 2019, wechat payment officially released the & ldquo; with code scanner and double-sided screen; Wechat frog pro & rdquo;. At present, payment without card has become a trend. As a new type of innovative payment method with the prospect of large-scale commercial promotion, the industry tends to believe that 'brush face payment' will probably replace 'scan code payment', and promote the domestic payment industry to further leap from the era of card and app to the era of biometric payment media represented by 'brush face payment'.
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